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there's no map, and a compass wouldn't help at all email: ferris . wheel . j @ googlemail . com

flapjackstate:

silentpunk:

candy-injection:

silentpunk:

keroscenic:

so dr pepper 10 is supposed to be for MEN (GURLS KEEP OUT NOT 4 U) but funnily enough i am a female and i decided to purchase this piece of shit beverage at a fine pizza establishment just to say fuck ur gender binaries.

 Ahh…UNLESS THAT’S WHAT THEY WANT US TO DO?! I MEAN, COULD IT BE? :P

Jen was it you who said when Yorkie’s sales stopped they made the slogan “for men only” and then sales went up coz more women bought them?

 Yeah, I mean the sales went up from all types of customers just cos of visibility and availability, can’t find stats on it right now, but read/saw some editorial patting them on the back for good marketing, and noticed loads of girls eating it when I was in school, good way to be ‘one of the boys’ eh? I’m guessing dr. Pepper noticed a drop in sales as well as brand visibility from both men and women (their polarised demographics) and marketing something using cool masculinity never fails cos who doesn’t want to buy cool masculinity amirite?

Oh god there’s so much gender stuff here. Yorkie launched the ‘Not For Girls’ angle on the basis that chocolate is generally marketed to women, which is true. Of course, they couldn’t handle moving away from GENDERED FOOD and instead used the gender binary to create rivalry, competition, dollarzzzz $$$$$

Dr Pepper have just followed the model of Coke Zero, which I heard was almost identical in content to Diet Coke and just marketed differently. Because men don’t diet! MEN DESTROY THE CALORIES WITH THEIR MEN POWERS.

Just another way that the advertising industry exploits oppression and over-simplifies people in order to sell shit.

Yeah, I’m pretty sure buying that crap just provides more sales and more “proof” for them that their sexist marketing works.

51 notesShowHide

  1. doro-ford reblogged this from flapjackstate
  2. am- reblogged this from flapjackstate and added:
    Yeah, I’m pretty sure buying that crap just provides more sales and more “proof” for them that their sexist marketing...
  3. serenity-ab-imo-pectore reblogged this from whatsthepointinsleeping and added:
    That’s just stupid to say it’s “just for me.” Eff you Dr. Pepper, cause you’re so damn delicious
  4. misplacedadmiration reblogged this from lockless and added:
    Dude, who fucking cares…Dr. Pepper still tastes great. Get the fuck over a stupid commercial.
  5. lavachevache reblogged this from hurpaderp and added:
    Well, the ad worked exactly as intended.
  6. riseagainstme reblogged this from lockless and added:
    Shut up. Just shut the fuck up right now. You must have a shitty ass sense of humor. Calm your tits. Sincerely, a girl...
  7. memory-ache reblogged this from flapjackstate
  8. thisisntjoe reblogged this from wakaflakafonzie and added:
    the only reason it’s a big deal is because you’re making it a big deal, it would be a big deal if they prevented you...
  9. wakaflakafonzie reblogged this from hurpaderp
  10. nakedwithstyle reblogged this from hurpaderp and added:
    its called advertiement. i personally see nothing sexist about it. most truck, and tool commercials are directed towards...
  11. torayot reblogged this from candy-injection and added:
    OH I SEE WHAT MINDGAMES THEY ARE PLAYING no really, I want to see the kind of people who like srsly thought it was a...
  12. lockless reblogged this from hurpaderp and added:
    IT’S A JOKE COMMERCIAL JESUS CHRIST IT WAS SO OVER THE TOP. Of fucking course it was a joke.
  13. flapjackstate reblogged this from silentpunk and added:
    Oh god there’s so much gender stuff here. Yorkie launched the ‘Not For Girls’ angle on the basis that chocolate is...
  14. whatsthepointinsleeping reblogged this from hurpaderp
  15. peace-ez-love reblogged this from hurpaderp
  16. silentpunk reblogged this from candy-injection and added:
    Yeah, I mean the sales went up from all types of customers just cos of visibility and availability, can’t find stats on...
  17. hereisthiswoman reblogged this from dailyrenegade
  18. omgbunnyz reblogged this from candy-injection and added:
    Seriously, no one should buy this shit to be ironic. You’re just giving money to the people who came up with the idea.
  19. candy-injection reblogged this from silentpunk and added:
    Jen was it you who said when Yorkie’s sales stopped they made the slogan “for men only” and then sales went up coz more...
  20. dutchessofprunes said: What makes it a man drink? I’ve never heard that before.